This Christmas, Islay Bloom on Dyer Lane is inviting everyone to join in “Spread Kindness Across Beverley,” a campaign that celebrates community, connection, and the true spirit of giving.
Step through the doors and you’ll soon understand why it’s often called the best-smelling shop in Beverley. The beautifully curated boutique is filled with unique gifts, home treasures, and seasonal finds to suit every budget.
It’s a place where shopping feels relaxed and personal, thanks to the warmth and care of Kerry, Lisa, Jenny, and Marnie, who make every visit a pleasure.
With each purchase, customers are entered into a draw to win one of three beautifully curated gift boxes and receive a “Spread Kindness” postcard featuring Islay the Deerhound, the shop’s namesake, captured outside the boutique’s festive storefront.
Each postcard carries a simple but meaningful message: “Someone in Beverley thought of you today and wanted to remind you that kindness connects us all. Together we make our community bloom…” Share your postcard with a friend, neighbour, or colleague. When it is returned before December 20th, that person will also be entered into the draw.
In the bustle of the festive season, Islay Bloom reminds us that the smallest gestures can make the biggest
difference. Pop in, discover the perfect gift, and help spread kindness - one purchase, one postcard, and one smile at a time.
How to Take Part:
Visit Islay Bloom, 5 Dyer Lane, Beverley (HU17 8AE).
Make a purchase to be entered automatically into the prize draw.
Take your “Spread Kindness” postcard and pass it on to someone you’d like to brighten this Christmas. When they return it before December 20th, they will have their own chance to win.
Campaign runs until December 20th.
Find Islay Bloom on Instagram and Facebook:islaybloombeverley
Photo Credits - Josh Harrison


