menu

REYTA Finalist Just Beverley shortlisted nominee o2 community publication award 2017
Chatty Bus

Bus company pledges to reduce loneliness with new “chatty bus” campaign

Bus company pledges to reduce loneliness with new “chatty bus” campaign

  • Research shows that one in three people deliberately catch buses to have some human contact 
  • Two-thirds of bus users believe that the bus creates strong community ties
  • East Yorkshire to launch “chatty bus” services on national day of awareness

Bus company East Yorkshire is increasing its efforts in the fight against loneliness and social isolation with the launch of a new “chatty bus” campaign, encouraging passengers to talk to someone new on the bus.

The campaign kicked off yesterday the 29th January with activity taking place in Hull, the East Riding and North Yorkshire.

On the day, selected journeys will be dedicated chatty bus services – including a mid-morning Service 121 Hull to Bridlington, a Service 12 from Bridlington to Scarborough, an early afternoon Scarborough town bus and many buses in the Hull area.

These services will have chatty bus ambassadors on board – including East Yorkshire staff and more than 50 City of Culture volunteers - who will be distributing ‘happy to chat’ badges to interested passengers and raising awareness of the problems of loneliness.

Chatty buses will also be found in Brighton, Horsham, Newcastle, Plymouth, Oxford and Eastleigh, as Go-Ahead Group local bus operators across the country raise awareness of social isolation.

Prime Minister Theresa May has called loneliness “one of the greatest public health challenges of our time” and the launch follows research which shows that three in 10 Britons go at least one day a week without speaking to anyone close to them.

However, buses can provide a vital lifeline for many of those living in isolation. A third (33 per cent) of Britons admit that they deliberately catch the bus to have some human contact.

What’s more, two-thirds of bus users also say that services create strong community ties, and eight out of 10 know someone who depends on the bus.

And the problem is not just one affecting the UK’s older generation, with 83 per cent of younger people admitting they are affected by loneliness. A recent survey by the Young Women’s Trust showed that one in four 18 – 30 year olds feel isolated.

Go-Ahead Group chief executive David Brown said: “The launch of our chatty bus campaign is the first step we are taking to encourage people to reach out to those around them. Loneliness is a scourge of modern society and can have the same impact on health as smoking 15 cigarettes a day.

“We know how important buses are in the daily lives of many people but knowing that 33% of people catch the bus to have some human contact further proves this.”

“Reliable, clean and friendly services create social cohesion, and thanks to the positive impact of a sociable bus journey, funding for these services can cut spending needed elsewhere in the system.”

Laura Alcock-Ferguson, Executive Director of the Campaign to End Loneliness, said: “A bus service can make the difference between someone being able see friends and family - or going for days or weeks in isolation. The chatty bus service takes things a step further by using the space on the bus as a place for connections to thrive. We welcome Go-Ahead’s work and want all bus users to take part.”

Go-Ahead has also signed the Government’s Employers’ Pledge, which commits firms to working to improve social connections and tackle loneliness at all levels.

For more information about East Yorkshire and Chatty Bus, visit: www.eyms.co.uk or follow its social channels: twitter.com/EYBuses and facebook.com/EYBuses.

Gallery

Chatty BusChatty Bus

Latest from Leisure

Beverley Town Council awarded £17,000 in commuted sums funding from East Riding of Yorkshire Council

Beverley Town Council awarded £17,000 in commuted sums funding from East Riding of Yorkshire Council

Beverley Town Council have been awarded £17,000 funding from East Riding of Yorkshire Council as part of Commuted Sums, collected from nearby housing developments. The funding has been awarde...
East Riding Leisure Beverley’s Tone Zone gym has reopened after a £350,000 refurbishment

East Riding Leisure Beverley’s Tone Zone gym has reopened after a £350,000 refurbishment

The refurbishment of the Tone Zone gym at East Riding Leisure Beverley is now open and means the facility can offer brand new, state of the art equipment, which includes the replacement of all the exi...
Explore the past with East Riding Archives' 'What was Here' App

Explore the past with East Riding Archives' 'What was Here' App

We humans are a curious bunch.  How many times have you been stood, looking out at your surroundings and wondered ‘What’s that for?’, ‘Why is that there?’, or even &...

Latest from Launchpad

Beverley Adult Learning Centre celebrates its third anniversary with new courses on offer

Beverley Adult Learning Centre celebrates its third anniversary with new courses on offer

The Beverley Adult Learning Centre is celebrating its third anniversary with more courses on offer in 2019 than ever before. Since the centre opened its doors in July 2016 it has gone from strength...
Explore the past with East Riding Archives' 'What was Here' App

Explore the past with East Riding Archives' 'What was Here' App

We humans are a curious bunch.  How many times have you been stood, looking out at your surroundings and wondered ‘What’s that for?’, ‘Why is that there?’, or even &...
Countdown is on to the start of the Yorkshire 2019 Para-Cycling International race in Beverley

Countdown is on to the start of the Yorkshire 2019 Para-Cycling International race in Beverley

Some of the world’s top para-cyclists, including Beverley-born double world and Paralympic champion Adam Duggleby, will be in the town next month for the start of the Yorkshire 2019 Para-Cycling...

Latest from News

Beverley Town Council awarded £17,000 in commuted sums funding from East Riding of Yorkshire Council

Beverley Town Council awarded £17,000 in commuted sums funding from East Riding of Yorkshire Council

Beverley Town Council have been awarded £17,000 funding from East Riding of Yorkshire Council as part of Commuted Sums, collected from nearby housing developments. The funding has been awarde...
East Riding's YORSwitch Collective Energy Switching Scheme - YORSwitch open for registrations

East Riding's YORSwitch Collective Energy Switching Scheme - YORSwitch open for registrations

East Riding residents who are looking to save money on their energy bills are invited to sign up for the latest round of YORSwitch. Since the scheme started in 2013, YORSwitch has switched more tha...
Mill Nurseries in Keyingham is preparing a multi-million-pound project which will expand its greenhouse growing capacity by 25 per cent.

Mill Nurseries in Keyingham is preparing a multi-million-pound project which will expand its greenhouse growing capacity by 25 per cent.

The successful family business, established in 1962, is already East Yorkshire’s biggest grower and fifth largest in the UK, supplying over one hundred million tomatoes a yea...